Plum Creek – Life All Around, literally

When you buy a house in Plum Creek, you discover that there’s a world of stuff to do right in the neighborhood. So we took the literal route. And liked what happened.

What’s a Go20?

Social Media: Go20 is a microsite developed for Plum Creek. With 1500+ residents already living in Plum Creek, this is the perfect opportunity to allow them to advocate for their own neighborhood. 

Plum Creek New Home Guide

Plum Creek Builder Folder

Plum Creek Website

Plum Creek: a logo lookthinkmakeover

Plum Creek has a great history. It’s been around for about 10 years, the more established areas are so gorgeous, and the community is joyfully fun to interact with. More recently, they opened up the commercial district which resulted in a re-thinking of their brand.

The previous iteration of the Plum Creek logo included white picket fences. While charming, the fences really spoke to a residential audience ignoring the commercial, mixed-use completely. The Plum Creek Development team called upon us to review their brand and incorporate the vibe of Plum Creek, the New Urbanism, the connectivity.

We went to work and developed a brand that talks to both the residential community as well as the commercial community and does so with a reminder that this type of development is really about being sustainable.

We hinted at a plum with a stem. Seems obvious. Take a closer look. The stem is green – sustainability. The stem is also homes and buildings all together – think – connected, commercial, residential. Make time to visit Plum Creek. It’s worth it.