Art City Austin: A Call For Artists

It’s call for artists time for the 2011 edition of Art City Austin, Downtown’s Art Festival. We were tasked with helping our good friends at Art Alliance Austin get the word out to artists. Here’s the result: a simple mark and concept to be distributed through multiple media channels. Oh, and if you want to apply, visit artallianceaustin.org for the details.

Art City in 30 Seconds

Art City Austin: Commercial co-developed with Lucky Rabbit Films and hosted on Vimeo.

Social Media: A documentary-style approach, with a large group of local artists collaborating on a large canvas over several hours. The final canvas was displayed in Austin’s 2ND Street district’s storefront windows as a sort of rolling billboard. Hosting on Vimeo allowed the commercial to be easily shared and linked by all involved and those supportive of the event.

Art City Austin: Austin Monthly Ad

Part print ad about the vibrancy of Austin’s amazing downtown art festival, part giant sculptural collage built on the wall of the studio, that was then photographed for print.

Art City Austin: Color Strips

Here’s a modular woven take on art communication. Is it a poster? An outdoor board? Interactive guerilla? We’re not sure, but we’re sure about a few other things. It’s flexible. It’s different. It’s pop art, woven into the fabric of the city. People could take a piece—or a picture. And it’s all about Art City Austin’s concept: together we make.

Art City Austin Postcards

Art City Billboard